Social media is becoming a critical element in marketing efforts for business. But, managing a Twitter account, a Facebook account, and a LinkedIn account among other accounts can be overwhelming to say the least. After all, unless you happen to be a social media manager, you are not in business to obsessively manage and update all your accounts. So, to stay on top of the latest marketing tools you have two options. You can either hire a social media manager or you can work smarter, not harder and employ the handy Hootsuite tool.
Hootsuite can be used to manage multiple social media accounts in one convenient location. This helps to streamline and organize your social media inputs and outputs without the hassle of multiple programs, passwords and newsfeeds.
To learn more about Hootsuite basics, see: http://on.mash.to/16kE2Zh.